Launching A Book is Like Launching a Startup - Geek Girl Rising

Launching A Book is Like Launching a Startup

Hot off the press!

Writing a book is an entrepreneurial endeavor but promoting it and pushing it out into the world is truly like running an early stage venture.  There’s too much to do and not enough time and resources and yet so much passion for this project on our team. It’s all hands on deck 24/7 East Coast and West.  Our families are feeling it so please let us take this opportunity to say thank you to our husbands and children for supporting us in this crunch time. Please know we love you even if we are still answering email at 11pm.

The good news is that the hard work is paying off and this was a HUGE week for us at Geek Girl Rising.

First off, the physical books arrived at the St. Martin’s Press offices! Editor Vicki Lame snapped this photo as soon as they arrived. Thank you!!

Next, Heather spent the bulk of her week narrating the audio book in Manhattan and happily reliving her broadcaster days in the booth.  

Reading the book aloud actually felt more reminiscent of the years she competed on the speech team in high school rather than reading a news story.  Heather spent her teen years competing in the “serious prose” category in which she had to change her intonation to make the voices of the “characters” come to life and that’s a bit like what narrating the book entailed. Coached along by supportive producer and engineer Matie Agiropolous, Heather found that recording a book takes a tremendous amount of focus and work.  After the first day,  and reading 100 pages, she was told to rest her voice and drink tea with honey.

Heather and Matie worked on it over three days and in about 12 hours (with breaks) they managed to get through all seven chapters. The audio book will be released on May 23 with all other editions of GGR.   We hope you like it!

And if narrating the audio book wasn’t thrilling enough, we were humbled to receive two fantastic shout outs in the press this week.  The Wall Street Journal named GGR one of the books to read for geeks this spring and Marie Claire dedicated a whole page to some of the female tech bosses in the book.

Finally, we got serious about our pre-order campaign and kicked off a fun bonus giveaway to anyone who pre-orders the book.  We’ll send you an autographed book plate and two adorable laptop decals.  Please pre-order and help us spread the word! Thank you!

Preorder Giveaway Decals & Book Plate

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